Why it matters: FREITAG pioneered upcycling before it had a name – every bag is cut from used truck tarpaulins, and the flagship ‘tower’ itself is 19 rusted freight containers stacked beside the Hardbrücke, a circular-economy landmark since 2006. Browse four floors of one-of-a-kind bags, wallets and phone cases, then climb to the free viewing platform on top for the best look over Zürich West. Every tarp pattern is unique, so if you love one, buy it – it won’t be there tomorrow. The Repair Kiosk next door patches up worn FREITAG bags.
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Geroldstrasse 17 · recycled-bag flagship store · Mon-Fri 10:30am-7:30pm, Sat 10am-6pm