Camari

Why it matters: founded in 1981 by the FEPP as Ecuador’s pioneering fair-trade retailer, Camari markets crafts and food from roughly 15,000 small-producer families across 18 provinces, paying them fair prices directly. Its Santa Clara store is a one-stop shop for genuinely traceable Ecuadorian goods – Andean textiles, hand-carved bowls, panela, chocolate and single-origin coffee. Buy your coffee and souvenirs here instead of the tourist stalls and the money actually reaches rural producers. Local tip: it doubles as an organic grocery, so grab local honey, quinoa or dried fruit for the road.