Thessaloniki’s neighbourhood open-air markets, the laiki agora, bring local farmers and producers directly to the streets on set days, selling seasonal fruit, vegetables, herbs, eggs, honey and flowers. Shopping here supports small-scale growers, cuts out the middleman and rewards visitors with the freshest regional produce at fair prices. A vivid slice of everyday Greek life, these markets are a sustainable and rewarding alternative to the supermarket and a colourful window into the region’s agricultural bounty.